編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-509-012 | Cyworld: Creating and Capturing Value in a Social Network | Gupta, Sunil;Han, Sangman | Marketing | Customer Relationship Management( C265020 ) |
2 | 9-315-C07 | Ctrip: Scientifically Managing Travel Services | David A. Garvin, Nancy Hua Dai | Other | Customer Relationship Management( C265020 ) |
3 | 9-316-C08 | Allianz Turkey: Focus on the Customer (A) | W. Earl Sasser Jr., Gamze Yucaoglu | Other | Customer Relationship Management( C265020 ) |
4 | 9-318-C01 | Uber: Changing The Way The World Moves | Youngme Moon | Other | Customer Relationship Management( C265020 ) |
5 | 9-514-C04 | Mountain Dew: Selecting New Creative | Douglas B. Holt | Other | Customer Relationship Management( C265020 ) |